June 2014, Eurocept - Business model innovation in healthcare
Innovation in the way we organise healthcare is remarkably difficult, and yet there is particularly urgent need for it in these budget-restricted times. Why should a patient, who is encumbered by chronic illness, need to travel to a hospital and sit in a crowded waiting room, all for an intervention that could just as well be done by a specialist nurse in the comfort of the patient’s home? Why should a specialist physician be restricted in the number of patients she can help, purely as a function of the number of consults she can squeeze into a day, when technology and out-patient services would enable her to leverage her expertise over a much larger patient population? Why is it still so difficult to coordinate the activities of multiple caregivers around the needs of patients with chronic illness? And why do we still struggle to monitor cost-efficiency, quality and outcomes across the entire continuum of care?